Why does no one rap like Eminem in pop music anymore? At one point in time people preferred the syncopation and rhythmic ingenuity of Eminem's "Lose Yourself" style to the more predictable, obsolete "rhyme at the end of the phrase". In addition to the rhythmic awesomeness, consider also the innovative, non-intuitive rhymes of "Oh there goes gravity" to "Oh, there goes Rabbit, he" to "choked, He's so mad, but he" to "won't give up that easy" (this endorphine-stimulating double rhyming of "oh" and "ah" actually continues for like 10 more glorious lines without reusing words)--- or perhaps "even harder" to "feed and water" to "teeter totter" to "bein' a father" to "prima donna" to "baby mama drama" all while sounding completely natural and organic and badass.
Why then has the trend started to reverse and favor the dumber rap style again? Anyone can rhyme at the end of the phrase. It sounds like high school students making a dumb rap music video. I'm not trying to spew a typical cliche rant about music becoming degenerate with the new generation (it has not; junk pop will always be junk pop and good songs become classics), etc, but the trend of weakening rhythmic complexity is certainly a very real problem with rap in pop music, as I'm sure most will agree.
